How Can Salesforce Help Event and Exhibition Organisers?
Running a successful event or exhibition involves far more than selling tickets and managing what happens on the day. Commercial teams need to secure exhibitors and sponsors. Marketing teams need to attract the right audiences. Operations teams need accurate information about bookings, requirements and delivery. Finance needs visibility of contracts, invoices and revenue. For organisations […]
Salesforce for Events and Exhibitions: Connecting Sales, Marketing, Attendees and Data
Salesforce can give an events or exhibitions business a connected view of the relationships and revenue surrounding an event. Sales teams can manage sponsors and exhibitors, marketing teams can work with consistent audience data, registration information can flow between systems, and leadership can see commercial activity without manually combining spreadsheets from different departments. The real […]