CRM Projects Really Can Fail (and What You Can Do Differently)-Steve Jones

CRM projects are often launched with high expectations, yet research shows that between 30% and 50% of CRM implementations don’t deliver the intended results. Why? It’s rarely the technology. More often, it’s a combination of strategy, execution, and alignment with the business. At Sweet Potato Tec, we’ve been delivering successful Salesforce projects since 2014, we […]